تگ Marketing

جزئیات خدمات ترجمه در ترجمه تخصصی

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behavior
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brand
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adoption
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بخشی از کتاب زبان مدیریت بازرگانی
customer
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brand
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marketing
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CONSUMER BEHAVIOR &
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Golden Gate University
Expert Systems with Applications 40 (2013) 7513–7518
Cause Marketing
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Chapter 1 Market-Dri,-en Strategt
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Customer Focus. The marketing
Creating multi-vendor solutions: the resources
5/2/2014 Marketing Strategy :: Business Marketing
The purpose of this paper is to investigate the resources
RICHARD GIBBS
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100 IDEAS
Direct marketing and channels marketing 153
Industrial Marketing Management 41 (2012) 861–873
Change and Leadership
Change and Leadership
Change and Leadership
International Journal of Academic Research in Business and Social Sciences
International Journal of Hospitality Management 28 (2009) 529–539
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Available online at www.sciencedirect.com
Available online at www.sciencedirect.com
Available online at www.sciencedirect.com
Available online at www.sciencedirect.com
Ajay K. Kohli & Bernard J. Jaworski
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484 Vinod Kumar et al. / Procedia - Social and Behavioral Sciences 37 ( 2012 ) 482 – 489
Vinod Kumar et al. / Procedia - Social and Behavioral Sciences 37 ( 2012 ) 482 – 489 485
486 Vinod Kumar et al. / Procedia - Social and Behavioral Sciences 37 ( 2012 ) 482 – 489
Vinod Kumar et al. / Procedia - Social and Behavioral Sciences 37 ( 2012 ) 482 – 489 487
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Vinod Kumar et al. / Procedia - Social and Behavioral Sciences 37 ( 2012 ) 482 – 489 483
Criticism on the marketing mix metaphor and concept
آزمون تعیین سطح
Expert Systems with Applications 40 (2013) 7513–7518
Branding is a key function in marketing that means much
Branding is a key function in marketing that means much
PART3
PART3
Journal of Business Research 66 (2013) 115–122
Determine how much it costs to acquire a customer over
Seven Ways Market Research Can Feed Into Business Activities by
1 Global political marketing
2. THEORETICAL DISCUSSION
CHAPTER
2. Political Marketing
Chapter 2
2.0 Literature Review: Political Marketing
The Internet has been a driver of change in business
Innovative Marketing, Volume 6, Issue 1, 2010
Industrial Marketing Management 42 (2013) 275–282
International Business Review 23 (2014) 418–428
International Business Review 23 (2014) 418–428
Rationale for Government Intervention in Canadiar
Rationale for Government Intervention in Canadiar
International Business Review 23 (2014) 418–428
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Industrial Marketing Management 41 (2012) 1008–1018
ADIDAS STUDY 25/9/13 13:30 Page 2
E-Business
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ijcrb.webs.com
ijcrb.webs.com
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
Business Horizons (2011) 54, 509—514
Business Horizons (2011) 54, 509—514
J. of the Acad. Mark. Sci. (2011) 39:252–269
J. of the Acad. Mark. Sci. (2011) 39:252–269
Academy of Marketing Science 2010 Abstract Our study focuses on
J. of the Acad. Mark. Sci. (2011) 39:252–269
It Internatitionall BBusiiness
A framework for rural tourism destination management and
2.2. National tourism organisations
4.2. Destination management and marketing organisations – functions, activities and tasks
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
بازاريابي الکترونيکي
International Business Review 12 (2003) 193–214
Industrial Marketing Management 41 (2012) 207–214
Industrial Marketing Management 41 (2012) 207–214
6.3.2. Political (Bp)
Index Construction with Formative Indicators: An Alternative to Scale Development
Chris Fill
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Journal of Business Research 66 (2013) 115–122
Journal of Business Research 66 (2013) 115–122
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International Business Research; Vol. 5, No. 12; 2012
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Journal of Business Research 66 (2013) 115 –122
15-Baker & Saren-4011-CH-15:Baker & Saren-4011-CH-15 24/02/2010 11:11 AM Page 330
Mobile Marketing: From Marketing Strategy to Mobile Marketing Campaign
Mobile Marketing Strategies for Permission-based Communication:
Discovering the influential users oriented to viral marketing
Journal of Retailing and Consumer Services ∎ (∎∎∎∎) ∎∎∎–∎∎∎
CHAPTER 9
Developing an Internet Marketing Strategy
0750659386-Chap01 10/13/2004 11:31am Page 1
Preface Tis book is aimed to give an overview of what marketing really means in the contemporary business
Marketing Research Preface
Marketing Research Preface
Marketing is a socialand managerial process whereby individuals and groups
Marketing is a socialand managerial process whereby individuals and groups
A key implication of this rethinking of the top down
MEDDELANDEN FRÅN
MEDDELANDEN FRÅN SVENSKA HANDELSHÖGSKOLAN HANKEN SCHOOL OF ECONOMICS WORKING PAPERS
lay the theoretical foundation of brand personality as early as
lay the theoretical foundation of brand personality as early as
1INTRODUCTIONBrands and branding are by no means a
A Rationale for the Coexistence of Central and DecentralMarketing in
Sport, Business and Management: An International Journal
report the findings of a field study of the incidence
Roslender and Hart observe that after further detailed analysis of
Expert Systems with Applications 36 (2009) 4884–4890
Expert Systems with Applications 36 (2009) 4884–4890
Expert Systems with Applications 36 (2009) 4884–4890
BUSINESS TO BUSINESS
BUSINESS TO BUSINESS
now represent their balanced scorecard concept as providing a highly
Maxham III JG, Netemeyer RG. Modeling customer perceptions of complaint handling
Maxham III JG, Netemeyer RG. Modeling customer perceptions of complaint handling
Available online at www.sciencedirect.com
4.7 Social Media Marketing
(2)
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Available online at www.sciencedirect.com
Journal of Business Research 68 (2015) 119–126
Bessemer’s Top 10 Laws of E-Commerce
re only targeting your customers via email campaigns or Facebook
re only targeting your customers via email campaigns or Facebook
JBR-08068;NoofPages8
5. Managerial implications: The role of the marketing manager
PARTICULARITIES OF MARKETING DECISIONS FOR
markt (2012) 51:37–48
Original Article
Abstract Changes in consumer behavior require firms to rethink their
Abstract Changes in consumer behavior require firms to rethink their
Abstract Changes in consumer behavior require firms to rethink their
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as communicating with and marketing to prospects and customers across
as communicating with and marketing to prospects and customers across
How to manage a multichannel strategy
International Marketing Review
Journal of Retailing and Consumer Services ∎ (∎∎∎∎) ∎∎∎–∎∎∎
TECH INDUSTRY Scientific Reseacher PhD Lavinia DOVLEAC Transilvania University from
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Chapter 10
A number of researchers have argued that by practicing IMC, organizations
International Journal of Hospitality Management 45 (2015) 14–21
Campaigner recently
A hybrid fuzzy MCDM approach for market
Market Segmentation Strategy, Competitive Advantage, and Public Policy
Social perspectives of e-contact center for loyalty building[24]
is a Japanese design office adept with marketing and founded
maghale honari
PART 6 Delivering Value
Methodology Target audience for this research is consisted of adult
MethodologyTarget audience for this research is consisted of adult
IBIMA Publishing
Shopping online for tourism products and services in South Korea
6
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DO NOT PRINT
Complete Listing of Chapter Opening Cases, Insight Cases,
Complete Listing of Chapter Opening Cases, Insight Cases,
Complete Listing of Chapter Opening Cases, Insight Cases,
32 THE FUNDAMENTALS AND PRACTICE OF MARKETING
E-Busin Ess and
Many small online retailers and new entrants to the online
The recent economic and social changes that occurred in Europe
and services to create exchanges that satisfy individual and organization
Complete Listing of Chapter Opening Cases, Insight Cases,
364 CHAPTER 6 E-commerce Mark eting and Advertising Concepts
Chapter
Chapter
Chapter 29
Chapter 29
4 MARKETING INTELLIGENCE & PLANNING 9,1
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Be familiar with the global scope of the public relations
Journal of Retailing and Consumer Services 23 (2015) 70–76
J. Kaswengi, M.F. Diallo / Journal of Retailing and Consumer Services 23 (2015) 70 –76 1
Chapter 29
4 MARKETING INTELLIGENCE & PLANNING 9,1
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International Journal of Bank Marketing
International Journal of Information Management 33 (2013) 840– 849
International Journal of Information Management 33 (2013) 840– 849
International Journal of Information Management 33 (2013) 840– 849
International Journal of Information Management 33 (2013) 840– 849
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Marketing mix of Nissan Car manufacturing has been a vast
Journal of Business Research 66 (2013) 1698–1708
Journal of Business Research 66 (2013) 1698–1708
Journal of Business Research 66 (2013) 1698–1708
International Business Review 19 (2010) 34–45
English and Chinese?, F.Liu, J.Murphy, J.Li & X.Liu
IndustrialMarketingManagement43(2014)769–776
Journal of Retailing 85 (4, 2009) 437–452
Industrial Marketing Management 42 (2013) 294–305
We have no problem with you marketing our locators as
M01_HOLL6830_02_SE_C01.QXD 16/1/10 9:46 am Page 1
2012 IEEE Symposium on Robotics and Applications(ISRA)
IEEE International Conference on e-Business Engineering IEEE International Conference on e-Business Engineering IEEE International Conference on e-Business Engineering
2010 3rd International Conference on Advanced Computer Theory and Engineering(ICACTE)
Theories and Techniques of
Industrial Marketing Management 39 (2010) 1088–1096
Industrial Marketing Management 39 (2010) 1088–1096
Accenture Interactive – Point of View Series
9 Social Media Marketing Solutions for Banks and Credit Unions
9 Social Media Marketing Solutions for Banks and Credit Unions
Content Marketing for Banks Content marketing is a hot topic
E-MARKETING PLAN
• Define and explain market segmentation,
IndustrialMarketingManagement43(2014)1246–1257
Journal of Cleaner Production 95 (2015) 1e15
http://www.opoosoft.com
5
THE 7 SOCIAL MEDIA TRENDS DOMINATING 2015 A recent study
Basic Guidelines for Naming and Branding Naming Your Organization or
PART 6 Delivering Value
PART 6 Delivering Value
Springer Texts in Business
BRANDING
BRANDING
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Outsourced Marketing in NCAA Division I
Outsourced Marketing in NCAA Division I
BRANDING
Springer Texts in Business
Available online at www.sciencedirect.com
Available online at www.sciencedirect.com
Available online at www.sciencedirect.com
making about the combination of thefactors which define the marketing
A R T I C L E I N F
A R T I C L E I N F
PAPERS
PAPERS
PART 6 Delivering Value
MANAGING PERSONAL COMMUNICATIONS | CHAPTER 19 549
Journal of Fashion Marketing and Management: An International
Moazen
J. of the Acad. Mark. Sci. (2010) 38:5–18
knowledge about future demand is disseminated through the actual demand
J. of the Acad. Mark. Sci. (2010) 38:5–18
Journal of Business & Industrial Marketing
Journal of Business & Industrial Marketing
Available online at www.sciencedirect.com
Journal of Business Research 65 (2012) 843–848
Jafari
Once the natural indirect expenses have been reclassified on a
Computer-Mediated
International Journal of Information Management 34 (2014) 65–73
Jafari
2014 Download Citation United States Sports Academy Submitted by Robert
2014 Download Citation United States Sports Academy Submitted by Robert
2014 Download Citation United States Sports Academy Submitted by Robert
2014 Download Citation United States Sports Academy Submitted by Robert
2014 Download Citation United States Sports Academy Submitted by Robert
2014 Download Citation United States Sports Academy Submitted by Robert
IMM-07142;NoofPages13
Journal of Cleaner Production xxx (2014) 1e9
and Opinion Leadership Marketers are increasingly relying on WOM and
Once the natural indirect expenses have been reclassified on a
has become one of the leading areas to hone in
Customer advocacy and the impact of B2B
2014 Download Citation United States Sports Academy Submitted by Robert
استراتژی بازاریابی بین الملل وتاثیر رقابت پذیری بر توسعه صادرات
IMM-07207;NoofPages12
Profitable Customer
Marketing Information Systems
Marketing Information Systems
Expert Systems with Applications 36 (2009) 5393–5401
Marketing Information Systems
Expert Systems with Applications 36 (2009) 5393–5401
Available online at www.sciencedirect.com
Industrial Marketing Management 40 (2011) 139–148
Journal of Business Research 63 (2010) 849–855
IBIMA Publishing
IndustrialMarketingManagement44(2015)131–141
Marketing Information Systems
146 Marketing Information Systems
Marketing Information Systems
Marketing Information Systems
dealers will be offered one case free for every four
Chapter 22
Chapter 22
Chapter 22
652 PART 8 CREATING SUCCESSFUL LONG-TERM GROWTH
Chapter 22
634 PART 8 CREATING SUCCESSFUL LONG-TERM GROWTH
Glossary
PART 6 Delivering Value
Information technology has been established as an imperativeelement of continuous
European Journal of Marketing
This paper proposes a new method using clustering of item
This paper proposes a new method using clustering of item
International Journal of Hospitality Management 45 (2015) 14–21
International Journal of Hospitality Management 45 (2015) 14–21
International Journal of Hospitality Management 45 (2015) 14–21
International Journal of Hospitality Management 45 (2015) 14–21
International Journal of Hospitality Management 45 (2015) 14–21
student Internet marketplace providing college students with the opportunity to
turning expertise into customer perceived value Aino Halinen and Elina
The Journal of Brand Management Volume 4 Number 3
BUSHOR-1204; No. of Pages 11
4.1. Relationship: Helping to build
Many are led to believe the assertions that success can
Services We Build Brands
Services We Build Brands
Services We Build Brands
The Web has become a more social environment since its
The Web has become a more social environment since its
ها محصولات خود را بدون تبلیغات و بدون واسطه به
ها محصولات خود را بدون تبلیغات و بدون واسطه به
ها محصولات خود را بدون تبلیغات و بدون واسطه به
Since the purchase of each ofthese brands is caused by
... understanding
Journal of Retailing and Consumer Services ∎ (∎∎∎∎) ∎∎∎–∎∎∎
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528
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Co-management of purchasing and marketing: Why, when and how?
2.2. Internal co-management
3.4. Boundary spanning
Cognitive predictors of consumers’ intention to comply with social
practice campaign architectures can be used as a basis for
Case studies show that a marketing planning process that is
Case studies show that a marketing planning process that is
Generating brand awareness in Online Social Networks
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CHAPTER 7
Industrial Marketing Management 40 (2011) 1060–1062
Industrial Marketing Management 41 (2012) 106–114
European Management Journal xxx (2015) 1e12
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Industrial Marketing Management 41 (2012) 106–114
Further praise for Marketing Planning by Design
S. Leek, G. Christodoulides / Industrial Marketing Management 41 (2012) 106–114 109
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Australasian Marketing Journal 20 (2012) 136–146
Australasian Marketing Journal 20 (2012) 136–146
Australasian Marketing Journal 20 (2012) 136–146
THE PRICE TENDS TO BE HIGH ON ACCOUNT OF THE
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ALDI CASE STUDY 18/9/13 12:52 Page 2
Chapter 1
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Industrial Marketing Management 34 (2005) 111–114
CHAPTER TEN
IndustrialMarketingManagement42(2013)1245–1254
Industrial Marketing Management 42 (2013) 394–404
Industrial Marketing Management 42 (2013) 1266–1278
IndustrialMarketingManagement42(2013)1245–1254
IndustrialMarketingManagement42(2013)1245–1254
Effects on customer knowledge management and performance Scholars regard customer
Journal of Social Marketing
CHAPTER 28
UNDERSTANDING BRANDING,
Part 1: Defining Marketing and the Marketing Process (Chapters 1–2)
Part 1: Defining Marketing and the Marketing Process (Chapters 1–2)
Part 1: Defining Marketing and the Marketing Process (Chapters 1–2)
Part 1: Defining Marketing and the Marketing Process (Chapters 1–2)
Part 1: Defining Marketing and the Marketing Process (Chapters 1–2)
Part 1: Defining Marketing and the Marketing Process (Chapters 1–2)
Part 1: Defining Marketing and the Marketing Process (Chapters 1–2)
JournalofBusinessResearch68(2015)2446–2451
Industrial Marketing Management 42 (2013) 394–404
cycle Another concept that is vital to understand the marketing
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Uncertain Supply Chain Management 4 (2016) 17–22
sterategic marketing
Intern. J. of Research in Marketing 28 (2011) 194–204
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What is CRM?
Journal of Business Research 67 (2014) 324–331
Strategic Marketing:
SAGE KNOWLEDGE - FACULTY
International Journal of Bank Marketing
Chapter 20 Sustainable Marketing: Social Responsibility and Ethics 615
that a crucial role within the city marketing mix is
SAGE KNOWLEDGE - FACULTY
August
2 012 International Conference on Information Engineering
JournalofBusinessResearch69(2016)569–578
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Journal of Research in Marketing and Entrepreneurship
A FRAMEWORK FOR THE USE OF SOCIAL MEDIA FOR POLITICAL
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JBR-08567;NoofPages7
Sport Management Review 14 (2011) 361–369
Sport Management Review 14 (2011) 361–369
Sport Management Review 14 (2011) 361–369
JBR-08567;NoofPages7
Available online at www.sciencedirect.com
Vaccine 33 (2015) 4204–4211
Vaccine 33 (2015) 4204–4211
companies will need to stop the aggressive marketing focusing only
Industrial Marketing Management 40 (2011) 162–174
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When changes occur in your industry or your customer base evolves, is your business nimble enough to reflect those changes in your marketing campaigns? More importantly,
When changes occur in your industry or your customer base evolves, is your business nimble enough to reflect those changes in your marketing campaigns? More importantly,
we reached out to many of our readers and followers
Available online at www.sciencedirect.com
International Journal of Database Management Systems ( IJDMS ) Vol.7, No.5, October 2015
Journal of Marketing has been the recognized leader in its
JSCM has been ranked third among 27 supply management journals
1-Journal of Business Venturing ISSN: 0883-9026 A Journal Dedicated to Entrepreneurship Journal Metrics Source Normalized Impact per Paper (SNIP): 3.894ℹSource Normalized Impact per Paper (SNIP):
1-Journal of Business Venturing ISSN: 0883-9026 A Journal Dedicated to Entrepreneurship Journal Metrics Source Normalized Impact per Paper (SNIP): 3.894ℹSource Normalized Impact per Paper (SNIP):
Key Success Factors of Brand Marketing for Creating the
Key Success Factors of Brand Marketing for Creating the Brand
Key Success Factors of Brand Marketing for Creating theBrand Value
Key Success Factors of Brand Marketing for Creating the
Key Success Factors of Brand Marketing for Creating theBrand Value
Key Success Factors of Brand Marketing for Creating theBrand Value
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Depending on the industry and the target of the marketing
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The department supervisors and employees in Fleur De Chine at Sun Moon Lake are
Industrial Marketing Management 42 (2013) 564–579
Brand Identity Development and the Role of
CHAPTER 13 AN OVERVIEW OF MARKETING COMMUNICATIONS 413
CHAPTER 13 AN OVERVIEW OF MARKETING COMMUNICATIONS 413
Accepted Manuscript
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Available online at www.sciencedirect.com
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TECHNICAL DOCUMENT
perfectly encapsulates the effect technology has had on the advertising
Iowa State University
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ترجمه ی بخش خاص
6 Political economy and created
6 Political economy and created
6 Political economy and created
6 Political economy and created
6 Political economy and created
6 Political economy and created
Chapter 8: Cultural Influences
Social marketing for health and
LEARNING OBJECTIVES
Social Marketing and
International Review of Management and Marketing
The Essential Step-by-Step
Hollensen
CHAPTER 1
CHAPTER 2
CHAPTER 1
CHAPTER 2
CHAPTER 2
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kasetsart journal of social sciences xxx (2016) 1e8
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kasetsart journal of social sciences xxx (2016) 1e8
BRAND POSTIONING Positioning is perhaps one of the thorniest and
Dwyer Tanner: Business I III. Business Marketing 9. Business Marketing The Hill
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BUILDING BUSINESS
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Tourism Management 54 (2016) 298e308
Tourism Management 54 (2016) 298e308
Expert Systems with Applications 40 (2013) 7571–7578
Industrial Marketing Management 40 (2011) 1072–1081
Kavoosi
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TECHNICAL DOCUMENT
STATISTICAL TIPS
Choice Modeling
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3.3. H3. The competitive advantage affects on performance in importation companies.
39 Grasping the global: multi-sited ethnographic
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Thomas Edison originally founded the company as the Edison Electric Light
New statistical analysis in marketing research with fuzzy data
Industrial Marketing Management 39 (2010) 1300–1310
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ANDRIAS
ANDRIAS
The critical role of resources and scop New product performance
this also poses achallenge as these relationships may take ona
Anatomy of methodologies for measuring consumer behavior in neuromarketing research
Sport tourism is one of the fastest growing forms ofspecial
Journal of Place Management and Development
David A. Reid, PhD
Scandinavian Journal of Management (2015) 31, 192—205
Scandinavian Journal of Management (2015) 31, 192—205
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6ModelsforSalesManagementDecisions 207
David A. Reid, PhD
How to Start an SEO Consulting Business Search engine optimization
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Bijal Mehta, Rasananda Panda| Neuromarketing - Contour between the Proximate and the Ultimate
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Omega 34 (2013) 505–515
How to Do Article Marketing Article marketing is a form
مترجم محترم لطفا از نیم فاصله استفاده نکنید و روان
How to Do Article Marketing مترجم محترم لطفا از نیم
live webinar and learn how to drive revenue with content
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makes it super simple to create the ideal conversion funnel
5 Steps to Creating a Killer Marketing Strategy Not every
The inﬂuence of green marketing awareness on consumer (purchase intention) decision making(buying)
IHS ENGINEERING360 WHITE PAPER
7 Content Marketing Tips for New Entrepreneurs Welcome to the
S e e d i s c u s s i o n s , s t a t s , a n d a u t h o r p r o f i l e s f o r t h i s p u b l i c a t i o n a t : h t t p s : / / w w w . r e s e a r c h g a t e . n e t / p u b l i c a t i o n / 2 7 2 7 4 4 6 2 4
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JournalofBusinessResearch69(2016)3636–3644
The Potential of Neuromarketing as a
serving as a point of differentiation for many digital marketing
Martina Hedda Šola / Neuromarketing - Science and Practice
Journal of Management Research
Journal of Management Research
International Journal of Psychological Studies; Vol. 7, No. 1; 2015
serving as a point of differentiation for many digital marketing
serving as a point of differentiation for many digital marketing
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JULY–AUGUST 2014
Gennady Retseptor is the author of very popular articles on
4 Easy and Effective Email Marketing Tips for Your Small Business
Optimization from creation to conversion How can you ensure that
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TRANSCRIPT – Marketing 101
But Can Add Huge Value Content marketing is the business
از مسائل پیش روی شرکت های خرد می توان کمبود
12 Simple Ways Restaurants Can Increase Revenue My team at
JournalofBusinessResearch69(2016)426–434
JournalofBusinessResearch69(2016)426–434
t Need a Big Budget to Do Neuroscience Marketing Neuroscience
How To Grow Your Affiliate Website Business Is there a
Naseh
Amini
businesses are feeling extreme pressure to engage where their customers
Why does email marketing present such a benefit over other
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The Tools That 5 Highly Productive Entrepreneurs Use When I
41 percent of marketers either already use or plan to
many companies are adopting direct marketing as a way of
rapidly expanding channel of distribution for marketing products and services
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Marketing and Branding Research 2(2015) 44-63
our mission is to make it easy to do business
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The challenge is that so many small business owners have
Intern.J.ofResearchinMarketing31(2014)127–140
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First we need to decide what customers want and need
The price is very high when compared to its closest
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Results These results suggest that while both men and women
Research Methodology Workshop held for Islamic Azad University Staff Advisor
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CHAPTER 18
Industrial Marketing Management 39 (2010) 317–329
THE ROLE OF BRANDING IN MARKETING STRATEGY
How to Get Your Branding Noticed
The relationship between supplier
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V. Kumar, Kevin Lane Keller, & Katherine N. Lemon
Australasian Marketing Journal 23 (2015) 27–37
MostBGs internationalize via export and hence rely on local business
is one of the many aspects of digital marketing that
Social Marketing Research and Cognitive
9 Social Media Marketing Trends That Could Make or Break
Inspire the Right Emotions People share content that makes them
Internet Marketing
Environmental marketing: A source of reputational, competitive, and financia...
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Computers in Industry 73 (2015) 82–92
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Computers in Industry 73 (2015) 82–92
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JournalofBusinessResearch68(2015)1318–1323
Bikramjit Rishi holds Post Doctorate (Funded by European Commission) Ph.D and
Bikramjit Rishi holds Post Doctorate (Funded by European Commission) Ph.D and
Bikramjit Rishi holds Post Doctorate (Funded by European Commission) Ph.D and
Bikramjit Rishi holds Post Doctorate (Funded by European Commission) Ph.D and
Digital marketing Digital marketing is the promotion of products or
We will begin to see computers learning from the experiences
re directionless I find that companies without a digital strategy
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Naresh K. Malhotra
Plenty of starting businesses hate that word and online marketing
the information generated is of limited value until it is
content will continue to be one of the most important
s bottom line without requiring expensive marketing campaigns or intensive
s bottom line without requiring expensive marketing campaigns or intensive
Encouraging risk taking and the monitoring of team progress by
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6 Steps to a Successful Social Influencer Marketing Campaign By
How to Use Social Media Emoji to Humanize Your Business
How to Use Social Media Emoji to Humanize Your Business
Are you looking to take your social media learning to
How to Use Social Media Emoji to Humanize Your Business
Are you looking to take your social media learning to
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The Relationship Between Marketing Culture and Organizational Commitment: An
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Do you remember the day when someone first told you
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Measuring Customer-based Brand Equity, Hierarchical Bayes Methodology, A. Sinha, N. Ashill, A Gazley
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THE INNOVATION FUNNEL 291
292 S.M. DUNPHY ET AL.
There are five competing concepts under which organizations can choose
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Journal of Destination Marketing & Management
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Foreword
Political and L egal En vironment The major elements in
Foreword Recognizing the importance of information in the process of
is a process that can help managers of libraries and
Service Management Product or service management involves addressing the customer
Chapter1 Introduction to Marketing of Information Products and Services In
Marketing research is the systematic and objective search for and
5. Sign up for their own free e-mail service, and then
is a process that can help managers of libraries and
and Control In addition to selecting good market opportunities and
Chapter1 Introduction to Marketing of Information Products and Services In
Marketing research is the systematic and objective search for and
Political marketing is not limited to the traditional marketing but
In the present era of electronic revolution when the social
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is a process that can help managers of libraries and
Journal of Business & Industrial Marketing
Marketing Education Review
Marketing Education Review
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A Primer on Multichannel Marketing Multichannel marketing is the practice
for Ecommerce Ecommerce businesses focused on content marketing have important
for Ecommerce Ecommerce businesses focused on content marketing have important
A Primer on Multichannel Marketing Multichannel marketing is the practice
but those marketers can never really be certain what specific
for Ecommerce Ecommerce businesses focused on content marketing have important
6 M. P. Peris-Ortiz et al.
Today we will touch the introductory part of it where
28 B.Zeng,R.Gerritsen/TourismManagement Perspectives 10(2014)27–36
Overview This lecture will explain various functions and roles of
related research in tourism and hospitality has only a very
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Its origins appear to go back to the defence and
Its origins appear to go back to the defence and
Its origins appear to go back to the defence and
How Marketers Can Win With Facebook Do you use Facebook
TOURISM MARKETING FOR SUSTAINABLE DEVELOPMENT
Green Marketing towards Sustainable Tourism
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a b s t r a c t Big data
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Journal of Product & Brand Management
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“The technology world moves so quickly today that each change accelerates the
MARKETING 4.0 Moving from Traditional to Digital PHILIP KOTLER HERMAWAN KARTAJAYA IWAN SETIAWAN CONTENTS Part I 1 2 3
Summary: Learning from Different Industries
Summary: Learning from Different Industries
Prologue: From Marketing 3.0 to Marketing 4.0
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4 Reasons Why Blogging is Important for Your Business There
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Industrial Marketing Management 33 (2004) 465–473
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G Model
G Model
AN INTRODUCTION TO
Top Internet Marketing Strategies For Your Business As digital marketing
Top Internet Marketing Strategies For Your Business As digital marketing
AN INTRODUCTION TO
every email sent to a potential or current customer could
Managing brands is not common sense If common sense is
Managing brands is not common sense If common sense is
Business Horizons (2010) 53, 281—290
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Consider a brand as a promise that you make to
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BANK MARKETING MANAGEMENT
Most content marketers have more than one objective in both
Further praise for Marketing Planning by Design
Further praise for Marketing Planning by Design
Further praise for Marketing Planning by Design
5 Digital Marketing Mistakes Your Brand Should Avoid We all
5 Elements Many Retailers Miss When It Comes To Marketing
whether marketing to women is a new effort for your
How To Advertise Your Startup Without Actually Advertising It Your
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528
European Journal of Operational Research 170 (2006) 265–276
Qualitative Market Research: An International Journal
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level marketing Manager in industrial service firms Abstract A principal
CHAPTER 5
t have a website that contributes directly to your revenue
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CHAPTER 5
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Thrive Internet Marketing Arlington Fort Worth TX Companies that blog
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PART 1: Defining Marketing and the Marketing Process (Chapters 1–2)
International Review of Management and Marketing
Covert Marketing Strategy and Techniques
CHAPTER 4
Information Technology in Hospitality, Vol. 5 pp. 000–000 1545-9535/08 $60.00 + .00
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Industrial Marketing Management 66 (2017) 56–63
Industrial Marketing Management 66 (2017) 56–63
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10 Offline Marketing Strategies That Still
PART 1: Defining Marketing and the Marketing Process (Chapters 1–2)
PART 1: Defining Marketing and the Marketing Process (Chapters 1–2)
7 Tools to Break Into Visual Marketing Not too long
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party political broadcasts and electoral speeches but covering the whole
generated content and its implications Social media is important for
generated content and its implications Social media is important for
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Journal of Business Research 66 (2013) 2536–2544
International Marketing and Export
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it has consistently been one of the best selling chocolate
Accepted Manuscript
http://mbaonline.blogfa.com
Shotgun Marketing Explore the Strategy of Shotgun Marketing Most modern
CHAPTER 17
The better definitions are focused upon market orientation and the
The better definitions are focused upon market orientation and the
Figuring Out Who Should Lead Your Content Marketing Content marketing
Content Marketing Strategy: A Comprehensive Guide for Modern Marketers
6 شاخص ارزیابی کمپین های ایمیل مارکتینگ
we set out to create an infographic that gave a
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۱۰ نکته ای که تجربه کاربری وب سایت شما را متحول خواهد کرد
بازاریابی محتوا یک روش مدرن برای مارکتینگ
s a lot to say when it comes to how
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ve stumbled into a conversation where everyone already knows what
ve stumbled into a conversation where everyone already knows what
International Journal of Industrial Engineering & Production Research
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80 5 Evolution of the Marketing Mind-Set and the Value-Creation Process
80 5 Evolution of the Marketing Mind-Set and the Value-Creation Process
Digital Marketing Canvas
of consumers are likely to look at more than one
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
Knowledge-Based Systems 35 (2012) 87–93
88 Y.-H. Hung et al./Knowledge-Based Systems 35 (2012) 87–93
90 Y.-H. Hung et al./Knowledge-Based Systems 35 (2012) 87–93
92 Y.-H. Hung et al./Knowledge-Based Systems 35 (2012) 87–93
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Industrial Marketing Is Not Consumer Marketing My first job out
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CONTENT-CENTERED METHOD FOR
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Intern. J. of Research in Marketing 28 (2011) 281–294
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Intern. J. of Research in Marketing 28 (2011) 281–294
Intern. J. of Research in Marketing 28 (2011) 281–294
R.T. Rust et al. / Intern. J. of Research in Marketing 28 (2011) 281–294 287
Lean Publishing What happens when you publish a book in
Lean Publishing What happens when you publish a book in
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SupondBoon-Long
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Technological Forecasting & Social Change 140 (2019) 22–32
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helpedthePSIteamto assess their sales and marketing activities and provide recommendations
helpedthePSIteamto assess their sales and marketing activities and provide recommendations
A Marketing Approach to Winning Corporate Funding and Support for
into
Based on Initiative Objectives and Goals As with outcomes for
I conducted empathy interviews a bunch of our clients and
3 A speciﬁed dollaramount for every application or account opened
Making Contributions to Causes Based on Product Sales and Consumer
causerelated
India has witnessed unprecedented growth of online retail popularly known
researchersemployed a combination of interview and unobtrusive protocols for data
Inbound Marketing Certification Lesson Transcript
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G.J.C.M.P.,Vol.5(1):12-15 (January-February, 2016) ISSN: 2319 – 7285
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A Framework for Assessing National Tourism Plans
misrepresent destinations and activities being promoted. For instance, if visitors are not allowed
Marketing helps you understand your potential user and focus your
18
18
Praise for Quantum Marketing
Marketing-
Praise for Quantum Marketing
Raja offers extraordinary insights and perspectives and pragmatic pathways to
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Marketing Director Objectives of this Role Collaborate with the business
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Accelerating the world's research.
Technological Forecasting & Social Change 174 (2022) 121246
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10/22/21, 6:08 PM 13-1161.01 - Search Marketing Strategists
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Business Horizons (2010) 53, 281—290
The State of
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ریبکریما يتعنص هاگشناد
A GOOD MIX OF STAKEHOLDERS IS CRUCIAL FOR A SUCCESSFULWORKSHOP
DAMIAN RYAN &
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ups and companies do no marketing or poor marketing and
Use of IMC for Brand Building Communication is always one
Brand profitability Based on all available current and forecasted information
Brand profitability Based on all available current and forecasted information
Brand profitability Based on all available current and forecasted information
Brand profitability Based on all available current and forecasted information
brand association would produce positive equity only when attribute associations
ups and companies do no marketing or poor marketing and
energies
run local company to a family of companies active the
International Journal of Information Management Data Insights 3 (2023) 100203
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Marketing Strategy
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